Bootstrapping vs. Raising Capital: What’s Best for Scaling Your Tech Company?

February 05, 20251 min read

Yiannis Tsiounnis & Oliver Clingain

Tech Ascent - Episode 3

In this episode, Yiannis Tsiounnis, Founder & Chairman of Advan Research, shares invaluable insights on overcoming early adopter resistance—a common challenge faced by many entrepreneurs. Yiannis discusses how to effectively navigate the critical early stages of product adoption, build trust with your audience, and gain traction in a competitive market. Tune in for practical strategies and real-world examples that will help founders and startup leaders push through resistance and accelerate growth. Whether you’re bootstrapping or seeking funding, this episode provides essential guidance on scaling your business with confidence.


About Ascenxion

Ready to transform your tech company's sales and marketing approach? At Ascenxion, we specialize in helping tech companies design and implement revenue-driving strategies that blend technology, storytelling, and sales operations. We help tech founders scale their companies without losing their authentic voice or competitive edge.

Contact us today to discover how we can accelerate your tech company's growth through proven sales and marketing systems.

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Oliver Clingain is the founder and CEO of Ascenxion, a revenue-focused sales and marketing agency that partners with innovative tech companies. With a background in working inside high-growth tech companies, Oliver brings a practical, results-driven approach to client acquisition. He specializes in helping B2B businesses increase revenue, strengthen their pipelines, and close more deals without wasting time on strategies that don’t convert.

Oliver Clingain

Oliver Clingain is the founder and CEO of Ascenxion, a revenue-focused sales and marketing agency that partners with innovative tech companies. With a background in working inside high-growth tech companies, Oliver brings a practical, results-driven approach to client acquisition. He specializes in helping B2B businesses increase revenue, strengthen their pipelines, and close more deals without wasting time on strategies that don’t convert.

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